Strategy and tools to move
your mission forward.


I work with nonprofits, foundations, and mission-driven organizations on the brand strategy, communications planning, and creative systems they need to show up consistently and make an impact that goes beyond the room.

Exclusively. Not as a specialty. A choice I've made and kept for 20 years. I know what your budget cycles look like. I know what the board says when someone mentions a consultant. These prices reflect that. A generalist billing hourly for this scope of work typically runs two to three times what you'll see here. That's not an accident.

Every service below can stand on its own. Together, they build the brand infrastructure most organizations have been putting off for years.

How my services connect
See Clearly

Brand Ecosystem Audit

Understand what's working, what isn't, and what to fix first — an honest outside view before investing in anything else.

Build the Foundation

Brand Guidelines

Give your team the tools to show up consistently on their own — a clear, practical reference for how your org looks, sounds, and connects with your community.

Execute with purpose

90-Day Blueprint

A real communications plan built around your mission, your audience, your budget, and your actual capacity.

Most organizations don't need all three at once. They need the right one for where they are right now. Not sure? Start with the audit or reach out and we'll figure it out together.

Brand Ecosystem Audit

Your brand tells a story. The audit tells you whether it's the right one.

A structured, expert assessment of how your organization shows up across every touchpoint — your website, your messaging, your visual identity, your content. Written in plain language, actionable from day one, and honest enough to tell you what actually needs attention before you spend another dollar on your brand.

Tiers

Essentials $740
Standard $1,290
Strategic $1,890

Brand Guidelines

Your team is making brand decisions every day — with or without a guide.

This package gives them one. A clear, practical reference for how your organization looks, sounds, and shows up, built for the people actually making things — not a designer on retainer. Includes ready-to-use Canva templates, a copy bank written in your voice, and an organized asset folder your team can navigate on day one.

Tiers

Essentials $990
Standard $1,890
Strategic $3,390

90-Day Communications Blueprint

Stop posting into the void. Start with a plan.

Your team is putting in the effort. The emails go out, the posts go up, the newsletter eventually gets done. But without a strategy behind the effort it's just activity — and activity doesn't build trust or move donors to act. The 90-Day Blueprint gives you a complete, custom communications plan built around your mission, your audience, your budget, and your actual capacity. Specific enough to open on a Monday morning and know exactly what to do.

Tiers

Blueprint $1,090
Blueprint with Check-in $1,890
Blueprint with Campaign  $2,390

Popular Bundles

These combinations come up naturally in conversations with clients. Bundled to reflect that.

Before You Build

Audit Standard + Brand Guidelines Essentials

$1,990

Save $290

Most Popular

Built to Execute

Brand Guidelines Standard + Blueprint with Check-in

$3,190

Save $390

Assess. Build. Plan.

Audit Standard + Brand Guidelines Standard + Blueprint

$3,790

Save $480

No Half Measures

Audit Strategic + Brand Guidelines Strategic + Blueprint Strategic

$6,890

Save $780

Not sure where to start?

Here's how most organizations find their way in.

"We don't know what's broken."

Start with the Brand Ecosystem Audit. It gives you a clear picture before you invest in anything else.

"Our team can't execute consistently."

Start with the Brand Ecosystem Audit. It gives you a clear picture before you invest in anything else.

"We know what's broken. We need tools."

Go straight to the Brand Guidelines Package. Your team needs a source of truth and the assets to use it.

"We have the brand. We need the plan."

The 90-Day Blueprint is your next move. Built around what you already have and what your team can realistically execute.

Working with Michael feels like being truly seen and supported—he listens first, then guided the team with warmth, clarity, and real respect for the mission. Collaboration was easy and energizing, balancing big-picture vision with thoughtful details. The result is work that’s not only beautiful, but deeply aligned—and a process that left everyone feeling proud.

— Laura H. Marketing Director

Not sure which service is right for you?

Most conversations start with 20 minutes and a few honest questions. You tell me where your organization is. I'll tell you where to start.

Get to know Michael on LinkedIn

I’m working on a balance between the things that make me happy: family, giving back, and creative strategy. Like most people I only have 24 hours a day, that doesn’t leave time for everything, sorry Facebook.

Michael Ward ➤ Brand Strategist ➤ Creative Director ➤ Ethical AI Advocate ➤ Designer ➤ Design Thinker ➤ Branding Consultant ➤ Accessibility Specialist ➤ Renaissance Man ➤ Currently in Lakeville, NY ➤
Michael Ward ➤ Brand Strategist ➤ Creative Director ➤ Ethical AI Advocate ➤ Designer ➤ Design Thinker ➤ Branding Consultant ➤ Accessibility Specialist ➤ Renaissance Man ➤ Currently in Lakeville, NY ➤

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